Super plant hemp

Alternative dietary methods are enjoying tremendous growth in popularity. The health megatrend in particular has made hemp a shooting star on the market for new products: whether it’s CBD-enriched oils, drinks or food – hemp, the plant that is otherwise more familiar from the intoxicating corner, can now be found more and more often on supermarket shelves and drugstores. The super plant has a delicate, nutty taste and a cholesterol-lowering and anti-inflammatory effect profile, and is also fuelling the debate on the legalization of cannabis in various state governments. In 2020, the legal cannabis market in Europe saw sales of around €230.7 million. According to forecasts, sales could increase more than tenfold to over 3.1 billion euros by 2025.

Best Practices: HANS BRAINFOOD, HEMPTASTIC, HEMPIONS

Photo: GBA Group